Juventus FC VS. Team K-League in Seoul
Juventus and Team K-league played a friendly match in Seoul, South Korea. A great game between Korean All Stars and the Italian team 23 years after their first face off, in a sell-out of 67,000. This pre season match presented a wonderful opportunity for Asian supporters of Juventus. The club was able to expand their brand visibility in Asia and connect with their global fan base. This match not only benefitted Juventus, but it also helped with the growth of football in South Korea and showed everyone the power of the K-league.